Aldi - Inoncencia Case Study
Campaign
objectives↴
Brand awareness.
"Dad, on the Internet I read something about Santa Claus ..."
Children seek everything online, including the truth about Christmas. That is why Aldi launches "Inocencia", the initiative that maintains the innocence of children one more year.
Inocencia is a tool for chrome and safari and a mobile application that hides the real answers of Christmas by more magical ones.
Awards:
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Brand awareness.
"Dad, on the Internet I read something about Santa Claus ..."
Children seek everything online, including the truth about Christmas. That is why Aldi launches "Inocencia", the initiative that maintains the innocence of children one more year.
Inocencia is a tool for chrome and safari and a mobile application that hides the real answers of Christmas by more magical ones.
Awards:
